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Proplo
A brokerage owner standing in a modern open office, agents working behind them.

Top producers leave for brokerages with better tech.

Give every agent in your office the same pipeline, marketing, and follow-up system. It's your competitive edge and your recruiting pitch, in one platform.

Your brand. Your standards. Every agent.

Your local MLS listings, built in. See if we are in your market yet.

A broker on a call in a bright, glass-walled office lobby.

A real answer when recruits ask about your tech.

Every agent in your office gets a pipeline that shows who to call, a full marketing studio, and automatic lead follow-up. It gives you a concrete answer to a recruit or a top producer who asks what you offer.

  • The same system for every agent
  • A real answer to the nationals
  • A reason for top producers to stay

Your agents start with your brand and vendors already in place.

We set up your organization once: your vendor directory, your template library, your brand kit. Every agent you bring on steps into a system that's already in place.

  • One-time organization setup
  • Shared vendor directory
  • Your brand kit applied

New agent invited

Brand and vendors ready

  • Brokerage brand kit applied
  • Shared vendor directory connected
  • Template library ready

The brokerage-wide picture you've never had.

See pipeline health, lead activity, and GCI across every agent, without chasing anyone for a report. The whole office in one view.

  • GCI pipeline and upcoming closings
  • Speed to first contact
  • Deals at risk, flagged for review
Proplo brokerage console showing pipeline value, closings, lead activity, speed to first contact and deals at risk for the whole brokerage

The roster

Every agent, every role, one screen.

Your full roster by name and role, plus brokerage-wide controls you can lock so no agent can override them.

Proplo agent roster with broker admin, office manager, team lead and agent roles, above team autonomy locks

Your brand on everything they send.

Every flyer, open-house card, and social post your agents create carries your brand automatically. Your office looks like one brokerage, not a collection of individual agents.

  • Brokerage-wide brand kit
  • On-brand marketing
  • One look across the office
  • Sample Just Sold post in a matted frame carrying the Proplo logo and brand colors from the brand kit.
    Just Sold
  • Sample listing post with a price plate over the photo and the Proplo logo in the corner.
    Listing post

Two templates, one brand kit, applied automatically.

Templates locked to your brand. Agents just fill them in.

Every flyer, open-house card, and social post starts from your org's colors, logo, and fonts, already set. Agents create listings, not brand reviews.

  • Org-wide template library
  • Brand applied automatically
  • Agents create, not customize
  • Your agents can host open houses on other brokerages' listings, with the credit and the permission handled.
Explore the Marketing Studio
Sample Price Improved post for a log cabin in Bristol, built from a Proplo demo listing.

One form library for the office. Every agent works from it.

Add your brokerage's forms once. Every agent works from the same current forms, so no one is filling out an outdated PDF. Agents can still add personal forms alongside the office library.

  • One form library for the office
  • No agent uses an outdated version
  • Personal forms alongside the office library
See how Deal Documents work

4 forms required at this stage

2 forms have deal details ready. Open any to review.

One platform. Pipeline, marketing, follow-up, coordination, and analytics.

The whole stack your agents need, in one system.

Your whole stack, in one place.
one system

Four things every agent gets from day one.

Every agent's pipeline runs on the same system.

Leads get followed up, pipelines get scored, and messages get drafted across the whole office.

Office performance in one view.

Aggregate pipeline health, agent activity, and GCI. No spreadsheet pulls needed.

On-brand marketing for every agent.

Auto-filled flyers and open house materials, on your brokerage brand, for every listing.

One system. Set once, applied to every agent.

Brand, workflow, and approval rules set once at the brokerage level and applied across every agent. Lock the ones that must not be overridden. Every opt-out across your office lands on one Do Not Contact list.

See brokerage plans

Give every agent the same system.

Book a demo and see the roster, brand kit, and office-wide controls.

Book a Demo
The Proplo listings screen showing a grid of active property listings with photos, prices, and status.