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Proplo is in private beta. Book a demo to get early access

Proplo
A brokerage owner standing in a modern open office, agents working behind them.

Your top producers are leaving for brokerages with better tech.

Give every agent in your office the AI tools that used to cost a top producer their entire software budget. Your competitive edge and your recruiting pitch, in one platform.

Your brand. Your standards. Every agent.

A broker on a call in a bright, glass-walled office lobby.

The recruiting pitch competitors can't match.

AI pipeline intelligence, a full marketing studio, and instant lead follow-up: every agent in your office gets it. It's the reason top producers choose you, and the reason they stay.

  • Enterprise AI for every agent
  • A real answer to the nationals
  • The reason top producers stay

Your agents start with your brand and vendors already in place.

We set up your organization once: your vendor directory, your template library, your brand kit. From there, every agent you bring on steps into a system that's already dialed in, guided by our team instead of left to configure it themselves.

  • Guided onboarding
  • Shared vendor directory
  • Your brand kit applied

New agent invited

Brand and vendors ready

  • Brokerage brand kit applied
  • Shared vendor directory connected
  • Template library ready

The brokerage-wide picture you've never had.

See pipeline health, lead activity, and deal velocity across every agent, without chasing anyone for a report. The whole office, at a glance.

  • Aggregate roster analytics
  • Pipeline health by agent
  • Know your numbers

Brokerage overview

Your brand on everything they send.

Every flyer, open-house card, and client message your agents send carries your brand automatically. Your office looks like one brokerage, not fourteen.

  • Brokerage-wide brand kit
  • On-brand marketing
  • Consistent client communication
Just Listed social post for 2815 Burlington Ave, auto-filled with the listing photo, $425,000 price, and specs.

Just Listed

Listing announcement

Open House social post for a South Tampa pool home, built from the listing with photos, price, and details.

Open House

Event invite

Just Listed social post for a Wesley Chapel new build at $489,000, generated from the listing.

New Listing

Listing announcement

Listing marketing post with a dusk exterior and price, ready to publish from the design studio.

For Sale

For sale post

For Rent social post for 4307 W San Rafael St, Tampa, auto-filled with photo, beds, baths, and square footage.

For Rent

For rent post

Just Listed social post for 2815 Burlington Ave, auto-filled with the listing photo, $425,000 price, and specs.

Just Listed

Listing announcement

Open House social post for a South Tampa pool home, built from the listing with photos, price, and details.

Open House

Event invite

Just Listed social post for a Wesley Chapel new build at $489,000, generated from the listing.

New Listing

Listing announcement

Listing marketing post with a dusk exterior and price, ready to publish from the design studio.

For Sale

For sale post

For Rent social post for 4307 W San Rafael St, Tampa, auto-filled with photo, beds, baths, and square footage.

For Rent

For rent post

Templates locked to your brand. Agents just fill them in.

Every flyer, open-house card, and social post starts from your org's colors, logo, and fonts, already set. Agents create listings, not brand reviews.

  • Org-wide template library
  • Brand applied automatically
  • Agents create, not customize
Explore the Marketing Studio
Just Listed social post for 2815 Burlington Ave, auto-filled with the listing photo, $425,000 price, and specs.

Curate the org-wide form catalog once. Every agent draws from it.

Upload your brokerage's transaction forms once and map the fields. Every agent gets the same verified, current forms: no outdated PDF, no compliance risk from a mismatched version. Agents can still add personal forms alongside the org catalog.

  • Admin-curated org-wide form catalog
  • No agent uses an outdated version
  • Personal forms alongside org catalog
See how Deal Documents work

4 forms required at this stage

2 forms prefilled from deal data. Open any to review.

One platform. Pipeline, marketing, follow-up, coordination, and analytics.

The whole stack your agents need, in one system, at a price that fits your size.

Your scattered stack converges into Proplo.
one system

Four things that happen automatically.

1

Every agent's pipeline runs on the same system.

Leads get called, pipelines get scored, and follow-ups get drafted across the whole office.

2

Office performance at a glance.

Aggregate pipeline health, agent activity, and deal velocity. No spreadsheet pulls needed.

3

On-brand marketing for every agent.

Auto-filled flyers and open house materials, on your brokerage brand, for every listing.

4

One system. Your standards. Enforced automatically.

Brand, workflow, and follow-up rules set once at the brokerage level, applied to every agent, every time.

See brokerage plans

Your pipeline. Your clients. Your AI.

See what it's like when your business runs without you.

Book a Demo
The Proplo listings screen showing a grid of active property listings with photos, prices, and status.