Built for solo agents, teams, and brokerages.
Proplo starts at $249 a month for a solo agent: pipeline, AI copilot, documents, and marketing, all included. Team and brokerage plans are quoted on a call.
For solo agents.
Core
A complete platform: pipeline, AI copilot, documents, and marketing.
- Pipeline health scoring and plain-English lead summaries
- Ask your pipeline anything: answers pulled from your real data
- Every call connects you live to the lead, recorded and transcribed automatically (300 min/mo)
- Document packets and an in-browser PDF editor
- Social post and caption creation with starter marketing templates
- Auto intro emails and stale-lead follow-ups
- Unified inbox (email + SMS + calls)
Pro
Your leads get called the moment they come in.
- Everything in Core
- Proplo places outbound qualifying calls and talks with leads live
- Call intelligence on every call, with no monthly cap on transcripts and summaries
- Copilot knowledge base: upload your own expertise and the copilot draws on it
- Full marketing template library
- Drafted intros to title, inspectors, and vendors
- Post-close and past-client nurture sequences
- GCI and funnel/revenue reporting
Premium
An AI that answers when your clients call, and remembers every lead you have ever worked.
- Everything in Pro
- Proplo also answers your inbound calls live, with three times the Pro AI voice minutes
- Long-term memory across your full lead history
- Priority support SLA and a custom brand kit
What's included in each tier.
| Feature | Core | ProMost Popular | Premium |
|---|---|---|---|
| Pipeline | |||
| Pipeline health scoring + plain-English summaries | |||
| Buyer + seller pipelines | |||
| Auto intro emails + stale-lead follow-ups | |||
| AI Voice | |||
| Call Intelligence (transcribes + summarizes calls) | 300 min/mo | Unlimited | Unlimited |
| AI Voice Agent (outbound calling) | - | ||
| AI Voice Agent (inbound calling) | - | - | |
| Copilot | |||
| Ask your pipeline anything | |||
| Answers from your own documents | - | ||
| Remembers every lead you have ever worked | - | - | |
| Documents | |||
| Fill-once forms + in-browser PDF editor | |||
| Marketing | |||
| Social posts + starter templates | |||
| Full template library | - | ||
| Automation | |||
| Drafted intros to title, inspectors, and vendors | - | ||
| Post-close + past-client re-engagement | - | ||
| Reporting and support | |||
| GCI and funnel/revenue reporting | - | ||
| Priority support SLA + custom brand kit | - | - | |
| Book a demo about Core | Book a demo about Pro | Book a demo about Premium | |
For real estate teams.
One admin view across your whole roster. Every agent gets their own copilot, pooled calling, and a shared pipeline you can see at a glance.
Team Starter
Pipeline intelligence and AI copilot for every agent on your roster.
- Everything in Solo Core, per seat
- Team roster and controls
- Whole-team pipeline view
- Lock your brand templates
Team Professional
Pooled AI voice: leads covered whether agents are in the field or at the desk.
- Everything in Solo Pro, per seat
- 200 pooled AI Agent voice minutes per seat
- Round-robin lead routing
Team Premium
Deeper team analytics and full vendor coordination for every agent.
- Everything in Team Professional
- 400 pooled AI Agent voice minutes per seat
- Proplo also answers inbound calls live
- Advanced team performance analytics
- Drafted intros to title, inspectors, and vendors for every agent
For brokerages and offices.
Your whole office on one platform. Every agent works the same way, you see the whole office, and your brand shows up consistently.
For offices of 14 or more agents.
Starting at $1,500/mo. Every agent works the same way, you get brokerage-wide analytics, a brand kit for the whole office, and dedicated implementation.
Book a Demo
For large brokerages and franchise groups.
For franchise groups and organizations with complex requirements. Dedicated implementation and white-glove onboarding. Pricing negotiated directly.
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